How Did We Get Started

Hello visitors, my name is Jenny and I am the owner of the New Escential Elements and formerly The Crystalized Co. I originally opened this small business out of my love and passion for crystals and energetic healing, in the crystal shop I began offering crystal infused candles as a fun way to use those stones. Those candles and wax melts very quickly became a popular item in the crystal shop and I continued to introduce more and more toxin free home fragrance options for easy swaps we can make in our homes to lessen the daily toxin load. Slowly as the popularity of the crystals wained my candles and melts went viral on social media. Virality has since given a new life to our shop with an avenue to share my biggest passion and something so close to my heart as a city girl living her homesteading dreams, and that is creating alternative and clean products for the home with nothing but the best ingredients to replace those toxin laden favorites I used to use in my home. So if you are driven to clean up some of the toxins in your home you have found the perfect place to either begin that journey or add to your non-toxic swaps you've already been making. Our products are 100% toxin free and safe for you, your family, and even your pets! We have new scents and innovative products being introduced regularly and I hope you enjoy them as much as we enjoy using them in our own home. 
Be well,
Jenny LoRe

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